Digital Transformation
Companion
Content Specialist – Internship
eDariba is a fast-growing FinTech platform built to simplify e-invoicing and tax compliance for businesses across Egypt. Backed by Ensoulify — an Enterprise AI & Digital Transformation company — we move fast, think big, and take care of the people who help us grow.
We’re hiring a Content Specialist who understands that content isn’t just words — it’s a conversion tool. You’ll own the copy across our funnel: landing pages, email sequences, social media, and blog. The ideal candidate writes flawless White Arabic for a B2B audience, understands where each piece of content sits in the marketing funnel, and can shift tone from educational to persuasive without losing clarity.
Responsibilities
- Write high-converting landing page copy and product messaging that speaks directly to the pain points of Egyptian SMB owners and accounting professionals.
- Produce SEO-optimised blog articles that educate the market and drive organic traffic across target keywords.
- Craft engaging social media posts, interactive carousels, and Reels/Shorts scripts tailored for LinkedIn, Facebook, and Instagram.Write and manage email sequences — from lead nurturing flows to re-engagement campaigns — that move prospects down the funnel.
- Develop community-building content that drives organic engagement and builds brand trust across platforms.
- Collaborate with the design and media team to ensure copy and visuals are aligned in tone, message, and objective.
- Review and refine all outward-facing copy for clarity, consistency, and brand voice.
Requirements
- Strong command of written White Arabic — grammatically clean and professionally toned, with a willingness to develop B2B writing skills on the job
- Basic understanding of the marketing funnel and how content serves different stages — awareness, consideration, and conversion.
- Exposure to conversion-focused writing — landing pages, CTAs, or email copy — whether through coursework, personal projects, or freelance work.
- Experience creating social media content — posts, carousels, or short-form scripts — with an eye for platform tone and format.
- Familiarity with SEO basics: keyword intent, content structure, and writing with both the reader and search engine in mind.
- Ability to manage multiple tasks and deliver on time without cutting corners on quality.
- Any exposure to SaaS, FinTech, or B2B environments — even through university projects or case studies — is a plus.
- A portfolio or writing samples in Arabic — published or unpublished, personal blog, or academic work all count.
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